Postcards have always been and remain a great addition to any gift. Five to ten years ago, postcards were not very diverse (they were mostly decorated with standard flowers and snowflakes), but now you can see postcards in stores that you just love. But, as it turned out, postcards can be not only beautiful and original, but also … edible!
Such an interesting invention was brought to life by the company Eat The Fine Print, and produces postcards with the same name. Each edible card has its own flavor – strawberry, blueberry, lemon lime, orange, etc. Edible postcards are quite an interesting and new product on the market.
Their production is located at the junction of two industries – printing and cooking, and it is difficult to immediately determine which area this product has more to do with. These cards do not look like a cake with congratulations – they look more like paper products. Their thickness is almost the same as that of a standard sheet of paper.
You can even give an edible postcard to those who do not eat sweets and keep an eye on their figure, because it contains only 42 calories. And these culinary and congratulatory masterpieces are made fromstandard sheet of paper ingredients: potato starch, palm oil, fruit additives, and the sweetener sucralose.
And of course, food dyes were also needed, because postcards should be bright and colorful. Postcards do not contain soy and other controversial ingredients. There is no milk in them either, so they are perfect for both vegetarians and lactose allergy sufferers.
However, there is still something in the postcards that should not be eaten – this is their packaging. After production, edible cards are packed in a cellophane wrapper, and in this form they get to happy customers.
Eat The Fine Print edible postcards provide the same opportunities as ordinary paper ones – they can also be sent by mail (fortunately, they fit perfectly into an envelope), you can put a personal signature on them or write a congratulation. This can be done very easily with special food grade ink.
Since the introduction of this new product to the market, Eat The Fine Print has sometimes encountered negative reviews for its products. “How is it so – to eat congratulations and wishes from loved ones? It’s a memory! ”Some said.
But the creators of delicious postcards have a different opinion. “What do people usually do with the postcards they receive as a gift? Yes, at first they admire them, and maybe even put them in a prominent place. But sooner or later, postcards are sent to gather dust in a distant closet. Why create such accumulations of already unnecessary cardboard boxes, if you can immediately enjoy their taste? Nice to both the recipient and the donor! ”, – one of the creators of Eat The Fine Print shares his reasoning. And as practice shows, most people still agree with him – after all, the reaction to the appearance of edible cards on the market is very positive.
The cost of an edible postcard
Eat The Fine Print has estimated the cost of one unit of its products at nine US dollars. At the request of the customer, you can make a postcard according to an individual design, but it may cost a little more. But what can’t you do for the sake of your loved ones!
On the official website of the manufacturer, people actively share their impressions of the edible present: the cards simply melt in the mouth, and their taste, although not quite similar to the taste of real fruits and berries, is nevertheless very rich and pleasant. However, most of all, people are attracted to such cards not by the taste, but by the format itself – after all, we are used to the fact that postcards can only be read and admired, and these can also be eaten.
According to the manufacturer, when stored properly, edible cards can retain all their nutritional properties for up to one year.